Kiri’s History

1966

1966

The first ever cheese catering to a child’s palette is launched by the name of Kiri. The indulgent and convenient little square almost instantly became a favourite with kids in France and soon, the world.

1972

1972

Kiri was launched in the region as a breakfast essential for the whole family and has since evolved to be an unmissable cooking partner for every Arab mum.

2007

2007

Inspired by the traditional shape of the Arabic jar commonly used to store food and water, the iconic Kiri Jarrah is launched across the region, making it easier to spread and serve for breakfast every day.

2008

2008

Kiri becomes an intrinsic part of every mom’s Ramadan preparations.

2009

2009

Combining the familiar fresh and light taste of Labneh with the creamy taste of Kiri, the brand introduced Kiri Taste of Labneh. An irresistible new format perfectly suited for the region’s palate.

2015

2015

Kiri introduces Kiri spread. A new and convenient tub format that makes it easier than ever to enjoy the taste of Kiri in every breakfast.

2016

2016

Kiri introduces Kiri Dip&Crunch. An indulgent quick snack for families to enjoy Kiri anywhere. Be it at home, school or on the go. With a rich and creamy Kiri dip and crunchy breadsticks packed in one convenient format, it was perfect to indulge anytime, anywhere.

2020

2020

Kiri combines it’s naturally fresh taste with the freshness of yoghurt to introduce Kiri Greek Style. The first product of its kind in the region that offers a breakfast cheese spread that is irresistible, and rich in protein.

2020

2020

Bringing the creamy taste of Kiri to a new cooking-friendly format, Kiri introduces Kiri Cooking Block. Giving moms the easy way to make the perfect cheesecake.

2021

2021

Kiri expands cream cheese to bring all that families alive about its taste to a new category, cooking creams. With the launch of Kiri Cooking Cream, the brand offered moms an irresistibly smooth option with a visibly creamy texture. The perfect way to elevate every recipe.

1966

2021

Kiri’s Kindness Story in the Middle East

#TogetherForKindness

In 2021, Kiri launched Together For Kindness. An initiative to inspire mothers, their children, and families to come together and perform daily acts of kindness throughout the month of Ramadan.

Al-Oula Foundation (KSA) Partnership

Al-Oula Foundation (KSA) Partnership

Through the Together for Kindness initiative, Kiri was able to fund 2000 hours of skill training for Saudi women in need with the help of Al-Oula, is the first NPO in KSA that has been working for 57 years to break the cycle of poverty and empower lower income families in South Jeddah.

SOS Village (Jordan) partnership

Through the Together for Kindness initiative, Kiri was also able to support and sponsor SOS village moms, an organization known for offering aid to orphaned children who lack parental care.

#BetterWhenShared

In an initiative to give back to the community, Kiri launched Better When Shared during Ramadan, the month of giving. A movement to encourage kiri moms and their families to share part of their iftar with those in need.

2015

In 2015, Kiri launched the Better When Shared campaign. Leading to over 500 Iftars shared by Kiri moms and their families with those in need.

2016

In 2016, Kiri took it a step further and made it easier for moms to share an extra portion of their Iftar meal with someone in need during Ramadan by partnering with Uber.

2020

In 2020, the Better When Shared initiative helped moms across the region express their gratitude towards frontline workers by turning social media comments into packaging for Iftar boxes delivered to them in real-time.

Maida Podcast

A narrative podcast By Kiri Arabia

Maida is a platform created by Kiri Arabia for the progressive Saudi and Arab mums, presented by Dr. Mai Hakim, a Mother, Dentist, and Home Tidying & Decluttering Consultant. It is a virtual gathering that opens the floor to discuss core societal topics such as motherhood & individuality, showcasing the inspiring yet complex nature of the modern-day mum. Maida aims to leave listeners feeling inspired, with purpose, and driven to BE KIND!
Click to listen to the episodes
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